Basic Bank Accounts Failing the Basic Needs of Consumers

The lists of bank and savings accounts that are available to most people are bewildering. A quick look at a comparison site like Moneynet or Moneyfacts will reveal thousands of different products. Unfortunately many of these accounts are not accessible for anyone with either a poor or even no credit history.

Research carried out for the National Consumer Council (NCC) reveals “that the poor pay more, or get less, for essential goods and services… having a bank account can be a gateway to other products and services, such as affordable credit and insurance”. To help counteract this problem of financial exclusion, the government has tried to initiate the introduction of basic bank accounts for the least well off. The NCC has however warned that, “the current model of basic bank accounts, introduced by government in 2000 in an attempt to enable all low-income consumers to access banking services, is not delivering.”

The new basic bank accounts were introduced as part of a wider push towards ‘universal banking’ and corresponded with the introduction of direct payment of social security benefits to bank accounts as well as the Post Office Card Account (POCA). The plan was that these accounts would also help their users by letting them set up direct debits to pay their utility bills, and so keep better track of their finances from week to week.

The accounts were originally designed to let people save and withdraw money, but in an effort to prevent extending any existing debts and stopping the accounts from becoming overdrawn, they don’t offer cheque books, overdrafts or other credit facilities. The accounts were intended for those with no credit history who might not meet the banks’ criteria for opening a standard current account. The accounts features typically include the ability for payments, for example pensions and benefits, to be credited direct to the account, withdrawals by plastic card through cash machines and the facility to pay bills by direct debit.

The problems experienced seem to be partly because the accounts do not always help those with a small weekly income to deal with the unpredictable gaps which can occur in wages, benefits or spending. Automated monthly direct debit payments for goods and services can prove of little use to many on low weekly based incomes. Those paid on a week by week basis, expressed a preference for weekly cash based, rather than monthly direct debit, budgeting options and felt that bank accounts with direct debit facilities would not provide them any advantages. By using cash instead of a bank account, they found they could juggle payments easier, and avoid punitive additional bank charges if they did not have the funds to hand, to cover an outgoing debit payment.

Another problem experienced was that the holders of these basic accounts are also liable to be those on low incomes, with low (if any) savings and are more likely to be in arrears paying their household bills than those without them. This vulnerable group are less likely than most to be able to deal with unexpected additional expenditure, such as an unforeseen bill for home repairs, but without recourse to any credit facilities, they may be forced into resorting to high interest loans to cover temporary setbacks.

The NCC found that “people on low incomes who use accounts to manage their money are more likely to be in arrears with household bills. They are also more likely to have outstanding credit commitments, partly because they have wider access to credit”, than those without accounts.

The government has set a target of halving the number of households which do not have access to a bank account by 2006. The banks state that they currently face a lack of demand, however more than two million applications, in excess of the government’s expected take-up, for the POCAs have been made. The banks are claiming that reaching the targets will be difficult, as they are being impeded by various barriers to opening basic bank accounts, such as the identification requirements in money laundering rules. Some of those on low incomes may not possess either a full driving license or full passport, and so find difficulties setting up new financial accounts. The banking industry has also been widely criticised for failing to actively promote basic bank accounts and, sometimes, for actually discouraging people from opening them.

The NCC proposed that basic bank accounts need to be more flexible. Suggestions to make the bank accounts meet the needs of consumers included offering weekly, rather than monthly, direct debit facilities where payments are only triggered if the money is available in the account, occasional payment holidays, and small free ‘buffer zone’ overdrafts.

Whether the lack of interest is due to the banks, the government, or the product itself, something needs to be done if there is to be an increase in the take-up rates. Half of those surveyed by the NCC felt they do not really need an account. An even more damning indictment of the current basic bank accounts was that a similar proportion of account holders preferred to withdraw all their income, rather than leave it in the account, and then manage it as cash. An inclusion policy may be a laudable idea, but it is no use if people do not want to be included, and it should not disadvantage those it is meant to help.

If You Fail to Present, You Fail to Profit

Failure to present is too often driven from the widespread fear of public speaking. Modern presentations are nothing more than the preparation to close the sale. It is your opportunity to show your prospects the solution to their concerns. You only have one chance to make a relevant impression that will have an immediate impact on the audience. Reduce your fear and learn through Modern Presenting. Modern Presenters demonstrate they have each of these vital ingredients:

Ensure you have unqualified business or product knowledge.

Take time to grasp the ‘big picture’.

Ask intelligent questions related to the customer’s needs and wants, turning those responses into customer benefits.

Questions to finalize your next presentation

1. In one concise sentence, what is the purpose of this speech?

2. Who is the audience? What is their main interest in this topic?

3. What do I really know and believe about this topic as it relates to my audience?

4. Customers will look to see how your product features will become the solution for their concerns. What is unique about my/our solution? How can I best relate my solution to this audience? Can you demonstrate it? When you demonstrate a product it may sell itself. How will you reinforce it? Show them how it meets their needs and wants.

5. Know your product and know the prospect. Set your game plan and don’t deviate from it. What are the two or three key messages that I want to share in the presentation? What is the logical foundation of your presentation?

6. What supporting information can I use to support each of the main points? Point out a feature, tell your prospect what it does, paint a picture in their minds why they need that feature and constantly involve them by asking questions that force them to be involved.

7. Plan the ending before you start – Customers tend to remember the beginning and the end so plan the ending carefully. Do I have an effective opening or ending to make the right impression and get their attention?

8. Make your presentation brief – You will know which features to highlight as a result of the questions you have asked previously. How will I plan to answer their concerns with my product or solution?

9. Speak in a language your customer wants to hear – Always speak in the simplest terms without ‘talking down’ or using industry jargon. Have I used a consistent language and style throughout the presentation?

10. Have I taken care of the little details that will help me speak confidently? Engage eye contact – Involve the prospect constantly for feedback and attention. Remember you only get one chance to show your prospect how creative, flexible and worthwhile doing business together will be.

Modern Presentations allow you to address your client’s concerns and close the deal. Welcome the opportunity, increase the effectiveness of your presentations, you will increase profits and be Mastering Modern Selling.

Personalized Graduation Gifts – Ideas to Select Cheap Graduation Presents

I have talked about some of the personalized graduation gift ideas which you can give to any person that just graduated from law school, medical school, high school, nursing school, elementary school, military school, college, university, preschool, junior high, 8th grade, kindergarten. It can also be given to phd or masters recipients.

These gifts are unique, unusual, cool, nice, perfect, great, cheap, can be personalized, good, special, fun, appropriate, popular, funny, affordable. These are some of the words to describe these graduation gifts I am about to unveil to you. It can be given to any person regardless of whether they are your son, brother, sister, daughter, uncle, father, mother etc. It is for both the male and female gender, this implies that it can be given to a man, woman or children. They are gourmet gifts, so every person can take gourmet items.

1. Vineyard select wine basket

This gift can be personalized with up to 25 characters of your choice. The gift basket expresses fruit and characters. It contains Washington’s most excellent vineyard yields. It contains wines from Avery lane to make a nice gift for any person that love to take wine. The receiver of this present will benefit from taking the wine together with saraivanov parmesan, artichoke, cheese biscuits, bonbons au chocolate, smoked salmon, camembert cheese spread, rosemary and roasted garlic crackers, dolcetto tiramisu wafer rolls etc. There are two versions of this wine gift basket to select from; they are namely merlot and chardonnay. You can select from any of this bottle of wine to add to this gift basket. There is option to personalize the gift to suit the receiver while buying. You can select the preferred character of your choice to write on a satin ribbon placed on the gift. You can wish the person “happy graduation” through this means.

2. Macadams’ Congratulations Collection

If you need to show congratulations in an extraordinary way, this unique gift can aid you to utter it eight different times. The gift contains toffee peanuts, sugared peach slices, island mix, Jordan almonds, candy berries, Guadalajara mix, jelly beans and sour cherries. These items will taste delicious to the receiver. This will afford the receiver the chance to enjoy the delicious taste of their achievement.

3. Heartfelt Congratulations

When you need to commemorate their graduation, this gift pack is the perfect item to present. It contains blooms of success like solidago, asters, carnations and delphinium. On top of their graduation celebration, you will also see two mylar balloons to let them know that they are on top. The flowers used in this gift pack are the freshest available flowers.